What We Do Best

Areas of Expertise

We are Here to Assist

CSG recognizes the synergy between government relations, stakeholder engagement, and research, and the advantages of examining a challenge and building strategy from multiple fronts.

We have come together to create a powerhouse of expertise under one roof and commit to a multi-dimensional team at your back when it is your turn to take the stage.

Government Relations

Face every policy and regulatory challenge with a team at your back.

Navigating government, shaping public policy, and effectively communicating with decision-makers is no easy task. To succeed, you need the right strategy informed by an unparalleled understanding of the political landscape and key players. CSG will ensure you build the right relationships and develop the best value proposition, so your message has the impact you need.

How we can help:

  • Political landscape analysis
  • Policy, legislation, and regulatory assessments
  • Outreach and advocacy
  • Training for in-house GR staff

Issues and Crisis Management

Don’t let an issue become a crisis. But if it does, make sure it’s handled right.

Your organization’s reputation is your most valuable asset. What you do, and more importantly, how you respond to an issue is critical. It’s important to ensure your first response is the best response to protect against an issue becoming a crisis. But if it does, you need a plan of action. CSG can help you control the conversation and get back on track.

How we can help:

  • Issues management
  • Crisis planning and communications
  • Reputation management
  • Crisis scenario training

Media Training

Put your best foot forward. Speak to media with confidence and clarity.

Talking may be easy, but getting your point across effectively can be challenging. When the camera begins to roll, and the pressure is on, don’t get caught with your tongue tied. CSG will work with you to ensure you get your side of the story out and direct the narrative.

How we can help:

  • Message delivery techniques
  • Mock press conferences
  • Media monitoring
  • Key message development and refinement

Public Affairs Campaigns

The winning campaign you need to move the dial on public opinion.

Through advocacy, research, and strategic planning, we build campaigns to increase engagement, mobilize supporters, and target key decision-makers. Our team has worked on successful campaigns, industry associations, corporations, and political parties at the federal, provincial, and municipal levels.

How we can help:

  • Strategic polling
  • Digital engagement
  • Targeted advertising
  • Outreach and advocacy

Social Media and Digital Communications

Find and persuade your audience in the ever-growing digital sphere.

Canada has one of the most connected and engaged online populations in the world. So, if you want to grow and succeed, you need to maximize your online footprint. CSG can help you build an audience across social media platforms and develop your digital communications.

How we can help:

  • Content creation
  • Manage websites
  • Manage social media accounts
  • Monitor your competitors’ digital communications

 

Stakeholder Engagement

Get the conversation right when it counts.

Whether it is public consultation, community engagement, or issues management, our team has the experience to get the right people in the room and help you build strategic relationships and partnerships.

How we can help:

  • Stakeholder mapping
  • Engagement strategy development
  • Event planning
  • Facilitation services

Strategic Communications

Make sure that the right message is heard by the right people at the right time.

Storytelling is the key to effective communication. Who are you? What do you do? What makes you stand apart? CSG can create a custom strategy that elevates your message and targets your desired audience.

How we can help:

  • Key message development and refinement
  • Targeted messaging for specific audiences
  • Speechwriting
  • Op-ed writing

We Will Help You Every Step Of The Way

Let us be your coaches and confidants with unmatched scope and expertise.